Stated Choice Methods: Analysis and Applications Review

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Stated Choice Methods: Analysis and Applications ReviewThis book finally provides a comprehensive guide to designing and analysing choice experiments. (Probably a niche market). The authors (and W. Adamowicz, who contributes one chapter and is acknowledged in the inner title page) have been writing the book on choice experiments for many years, in the form of research papers. Until now readers have been left to guess at the intricacies of the mathematics used to construct the surveys, or set off in search of texts and papers on economics and statistical experimental design (particularly factorial design, which is not always well covered), or contact the authors directly. Finally it is all here in one place. This book explains the economics as well as the statistics. Examples are provided in transportation, environment and marketing. A great guide to understanding this area of social research.Stated Choice Methods: Analysis and Applications OverviewUnderstanding and predicting the behavior of decision makers when choosing among discrete goods has been one of the most fruitful areas of applied research over the past thirty years. An understanding of individual consumer behavior can lead to significant changes in product or service design, pricing strategy, distribution channel and communication strategy selection, as well as public welfare analysis. This book is a reference work dealing with the study and prediction of consumer choice behavior, concentrating on stated preference (SP) methods. It shows how SP methods can be implemented, from experimental design to econometric modeling. The book also presents an update of econometric approaches to choice modeling.

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